Thrive Global Feature: How To Use Digital Transformation To Take Your Company To The Next Level
When Jason Hartman reached out to talk to me on the topic of how to use digital transformation to take your company to the next level, he probably didn’t expect what he got.
Digital transformation may revolve around technology, but it starts with people — and that’s where my focus begins and ends.
Company culture, employee buy-in, teamwork, communication, celebration of the results … digital transformation is a uniquely human endeavor.
In this article on Thrive Global, I share a few stories, give you my “five ways a company can use digital transformation to take it to the next level,” and talk about how a culture of innovation can create competitive advantages — especially in legacy-driven organizations like family-owned manufacturing companies.
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